Little is known about the full specs and features of this new Galaxy phone which is thought to be called the X. When folded, such a phone can be used as a small tablet.
Samsung is planning to revolutionise the smartphone industry - and notched displays could be first on the chopping block.
The device is the size of a tablet computer and features a large 7.3-inch screen, but can fold in on itself, shutting like a book.
"Expect to see foldables coming from several Android manufacturers, including one Samsung previewed today and plans to offer next year."
The smartphone also works with Samsung's revamped smartphone user interface, dubbed One UI, that was created to work with the device's multiple screens. If you want something bigger you can unfold to reveal the larger tablet display hiding inside.
In practice, operating system-level support for foldable screens means that altering an Android app to work with this type of device will be a relatively simple process for developers.
Royole, for instance, expects to sell its foldable-screen phone - the FlexPai - for at least NZ$1900 once it comes to the USA - something that won't happen until next year, at the earliest. It wasn't until Wednesday, though, that Samsung finally provided a glimpse at what it's been working on.
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Yep, the display sort of loops in a tiny semi-circle in the middle, while a corrugated part on the opposite side should extend to help close the phone shut seamlessly.
Except for a fleeting look at a device he held in a hand, Denison provided scant information about the phone. Now, the South Korean giant Samsung will soon introduce foldable smartphones and not only that even the South Korean giant Samsung officially teases its first foldable smartphone.
The leading smartphone maker unveiled its much-anticipated flexible phone at the conference, showing off a prototype of technology it called Infinity Flex Display.
It's about time for something new in phones.
Samsung has also been working with Google to ensure Android is capable of native foldable phone support, which is helpful seeing as how they're going to start arriving quite quickly. LG Electronics is widely expected to unveil one at the CES gadget show in Las Vegas in January.
Rumours suggest Samsung could place a price of over £1,300 on this new phone.